Everyday I am noticing more and more blogs thanking their sponsors. Sure, sites like Daily Blog Tips rely on making money through sponsors, so writing daily tips and thanking sponsors repeatedly sounds an interesting idea. However, many other bloggers are simply starting to think that they owe a lot of appreciation to their sponsors, while owing nothing to their readers.

Thanking sponsors more than readers implies readers are not important

Such a mentality is an extreme form of an outdated capitalistic thinking, where one keeps on thanking sponsors with the hope of getting more money, and in the long run, only earns money and ends up not making any positive impact in the long run. Bloggers who never thank their readers without being selfish, and instead only thank their sponsors, are using their users to make sponsors happy. It should be the other way round: having a blog and having sponsors delight the readers, instead of presenting their readers in order to please their sponsors.

Appreciation is the key to everything, including business deals

Many bloggers today think that they are getting away with manipulating readers to get more money. What they do not realize is that slowly people are becoming more aware of such tactics, and that in the long run such bloggers will end up having their names plastered in history as some of the bloggers who manipulated others for money without actually providing actual return value. On the other hand, slow and steady blogs with useful content will stay around forever, both online and in historical memories as blogs that actually revolutionized the industry.

RA Project is revolutionizing the industry in my view. We at RA Project believe in reader appreciation, for we are all readers also. Let us see how the deceivers fare against the concept of real, honest appreciation in the long run.

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